{"id":7203,"date":"2026-08-25T14:24:51","date_gmt":"2026-08-25T14:24:51","guid":{"rendered":"https:\/\/incentea.com\/pt\/?p=7203"},"modified":"2026-08-25T14:42:29","modified_gmt":"2026-08-25T14:42:29","slug":"nao-podemos-dirigir-o-vento-mas-podemos-orientar-as-velas","status":"publish","type":"post","link":"https:\/\/incentea.com\/pt\/noticias\/pessoas\/nao-podemos-dirigir-o-vento-mas-podemos-orientar-as-velas\/","title":{"rendered":"N\u00e3o podemos dirigir o vento, mas podemos orientar as velas"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” left_padding_desktop=”15%” constrain_group_2=”yes” right_padding_desktop=”15%” left_padding_tablet=”0%” constrain_group_4=”yes” right_padding_tablet=”0%” left_padding_phone=”0%” constrain_group_6=”yes” right_padding_phone=”0%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”7204″ image_size=”large” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”center” img_link_target=”_blank” border_radius=”20px” box_shadow=”none” image_loading=”default” img_link=”https:\/\/www.jornaldeleiria.pt\/noticia\/rui-silva-nao-podemos-dirigir-o-vento-mas-podemos-orientar-as-velas”][vc_column_text css=”” text_direction=”default”]\n

Artigo publicado no Jornal de Leiria a 21 de Agosto de 2026<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

O board member da INCENTEA recorda que as metodologias usadas pelas equipas nas diferentes \u00e1reas da empresa permitem construir modelos de trabalho, criar capacidade, disciplina e, com isso, desenvolver a resili\u00eancia necess\u00e1ria para quando o vento n\u00e3o est\u00e1 favor\u00e1vel.
\n<\/strong><\/h3>\n[\/vc_column_text][vc_column_text css=”” text_direction=”default”]A resili\u00eancia do neg\u00f3cio constr\u00f3i-se todos os dias e s\u00f3 damos por isso quando necessitamos dela. Nesses casos, ou ela est\u00e1 l\u00e1, ou n\u00e3o.<\/span>[\/vc_column_text][vc_column_text css=”” text_direction=”default”]No fundo, o mais importante \u00e9 a cultura que constru\u00edmos na empresa. \u00c9 ela que molda a nossa atitude no dia a dia e que acaba por fazer a diferen\u00e7a quando enfrentamos desafios como aquele que aconteceu em Leiria no in\u00edcio deste ano.<\/p>\n

A confian\u00e7a que temos na organiza\u00e7\u00e3o e na sua lideran\u00e7a faz com que todos assumamos as decis\u00f5es tomadas como as melhores. O rumo est\u00e1 definido e sabemos que, ao longo do percurso, haver\u00e1 ajustes para melhor responder ao que n\u00e3o controlamos.<\/p>\n

Por sua vez, a qualidade da informa\u00e7\u00e3o que dispomos vai permitir tomar decis\u00f5es mais acertadas em momentos de grande instabilidade.<\/p>\n

Outro fator importante \u00e9 a dispers\u00e3o geogr\u00e1fica por um ou v\u00e1rios pa\u00edses, que pode aumentar a nossa resili\u00eancia quando somos confrontados com fenomenos com uma incid\u00eancia geogr\u00e1fica especifica.<\/p>\n

Isso permite-nos manter a opera\u00e7\u00e3o, tal como aconteceu durante o apag\u00e3o ib\u00e9rico e as tempestades de 2026.<\/p>\n

No caso dos servi\u00e7os, essa dispers\u00e3o possibilita alisar os picos da oferta e da procura, garantindo uma resposta aos requisitos dos clientes dentro dos prazos previstos.<\/p>\n

Por outro lado, a oferta de produtos e servi\u00e7os concorrentes e\/ou dirigidos a segmentos diferentes protege-nos das altera\u00e7\u00f5es das regras de neg\u00f3cio, cada vez mais frequentes, e das evolu\u00e7\u00f5es tecnol\u00f3gicas, cada vez mais r\u00e1pidas, colocando-nos numa posi\u00e7\u00e3o de maior confian\u00e7a perante os clientes.<\/p>\n

Da mesma forma, as metodologias usadas pelas equipas nas diferentes \u00e1reas da empresa permitem construir modelos de trabalho, criar capacidade, disciplina e, com isso, desenvolver a resili\u00eancia necess\u00e1ria para quando o vento n\u00e3o est\u00e1 favor\u00e1vel.<\/p>\n

Todos estes fatores contribuem para refor\u00e7ar a nossa resili\u00eancia. No entanto, perante uma situa\u00e7\u00e3o excecional, o primeiro foco s\u00e3o sempre as pessoas e as suas fam\u00edlias. S\u00f3 com essa tranquilidade conseguem ajudar os clientes a enfrentar os desafios a que foram sujeitos.<\/p>\n

Rui Silva<\/strong><\/span>
\nBoard Member INCENTEA[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” left_padding_desktop=”5%” constrain_group_2=”yes” right_padding_desktop=”5%” left_padding_tablet=”0%” constrain_group_4=”yes” right_padding_tablet=”0%” left_padding_phone=”0%” constrain_group_6=”yes” right_padding_phone=”0%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][vc_row_inner equal_height=”yes” content_placement=”bottom” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”3\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_col-xs-12″][vc_column_text css=”” text_direction=”default”]\n

Tamb\u00e9m poder\u00e1 ter interesse<\/h2>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_hidden-sm vc_hidden-xs”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”center” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”250″ offset=”vc_col-xs-12″][nectar_btn size=”medium” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” solid_text_color_override=”#FFFFFF” icon_family=”none” el_class=”button-blue-bullet” text=”Ver mais” url=”\/pt\/noticias”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”3%” constrain_group_2=”yes” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_post_grid post_type=”post” blog_category=”all” blog_starting_category=”all” order=”DESC” orderby=”date” pagination=”none” columns=”3″ columns_tablet=”default” columns_phone=”default” grid_item_spacing=”25px” grid_item_height=”30vh” 3_col_masonry_layout=”default” image_size=”medium” image_loading=”default” animation=”none” animation_stagger=”90″ animation_easing=”default” heading_tag=”default” heading_tag_render=”default” display_categories=”yes” category_functionality=”static” category_position=”overlaid” category_style=”underline” category_display=”default” display_date=”yes” additional_meta_size=”default” custom_fields_location=”after_post_meta” grid_style=”content_under_image” card_design=”yes” card_bg_color=”#F5F5F5″ content_under_image_text_align=”left” text_color=”light” hover_effect=”animated_underline” border_radius=”20px” display_type=”grid” posts_per_page=”3″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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