{"id":5111,"date":"2026-05-27T10:45:20","date_gmt":"2026-05-27T10:45:20","guid":{"rendered":"https:\/\/incentea.com\/pt\/?p=5111"},"modified":"2026-05-27T17:12:06","modified_gmt":"2026-05-27T17:12:06","slug":"a-cannabis-medicinal-entre-o-potencial-e-o-bloqueio","status":"publish","type":"post","link":"https:\/\/incentea.com\/pt\/a-cannabis-medicinal-entre-o-potencial-e-o-bloqueio\/","title":{"rendered":"A cannabis medicinal, entre o potencial e o bloqueio"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” left_padding_desktop=”15%” constrain_group_2=”yes” right_padding_desktop=”15%” left_padding_tablet=”0%” constrain_group_4=”yes” right_padding_tablet=”0%” left_padding_phone=”0%” constrain_group_6=”yes” right_padding_phone=”0%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][image_with_animation image_url=”5140″ image_size=”large” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”center” border_radius=”20px” box_shadow=”none” image_loading=”default”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/3″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]No passado dia 5 de maio, o Hotel Pal\u00e1cio do Governador, em Lisboa, foi o cen\u00e1rio de um debate estrat\u00e9gico sobre o setor da can\u00e1bis medicinal em Portugal. O evento foi promovido pela INCENTEA, em parceria com a Multipublica\u00e7\u00f5es (Executive Digest) e com o seu parceiro tecnol\u00f3gico SAGE, reunindo especialistas, reguladores e empresas para debater os desafios de um mercado com elevado potencial de crescimento<\/span>[\/vc_column_text][vc_column_text css=”” text_direction=”default”]\n

Um setor de grande escala em busca de efetividade<\/strong><\/h2>\n

O debate central do encontro centrou-se no hiato entre a capacidade instalada em Portugal e a sua utiliza\u00e7\u00e3o real por parte dos doentes. Estima-se que o potencial de mercado no pa\u00eds ronde a produ\u00e7\u00e3o de 60 a 80 toneladas anuais, o que representaria um volume econ\u00f3mico muito significativo. No entanto, os dados atuais revelam que o n\u00famero de prescri\u00e7\u00f5es de can\u00e1bis medicinal se mant\u00e9m abaixo das mil por ano, cerca de 750 num universo potencial que poder\u00e1 ultrapassar os 150 mil doentes.<\/p>\n

Como sintetizou um dos participantes, o passo determinante agora \u00e9 \u201ctransformar capacidade instalada em utiliza\u00e7\u00e3o real. Cri\u00e1mos capacidade, mas ainda n\u00e3o conseguimos traduzi-la em escala\u201d.<\/p>\n

O papel estrat\u00e9gico da INCENTEA e da SAGE<\/strong><\/h3>\n

A INCENTEA, representada no evento por Jo\u00e3o Antunes, Lu\u00eds Barreiros, Fabr\u00edcio Nobre e Filipe Fonseca, refor\u00e7ou o seu posicionamento como parceiro especializado em solu\u00e7\u00f5es de software de gest\u00e3o para empresas deste setor, com capacidade para apoiar as organiza\u00e7\u00f5es na otimiza\u00e7\u00e3o de processos e na resposta aos desafios de um segmento altamente regulado e exigente.<\/p>\n

A presen\u00e7a da SAGE Iberia, representada por Hugo Oliveira, sublinhou a import\u00e2ncia de uma base tecnol\u00f3gica robusta para garantir a conformidade e a efici\u00eancia operacional necess\u00e1rias para acompanhar o crescimento acelerado deste mercado.[\/vc_column_text][image_with_animation image_url=”5142″ image_size=”large” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”center” border_radius=”20px” box_shadow=”none” image_loading=”default”][vc_column_text css=”” text_direction=”default”]\n

Obst\u00e1culos ao acesso e forma\u00e7\u00e3o m\u00e9dica<\/strong><\/h3>\n

Um dos pontos mais debatidos foi a quest\u00e3o do acesso, que continua a condicionar o desenvolvimento do setor. A can\u00e1bis \u00e9 frequentemente posicionada apenas como uma solu\u00e7\u00e3o terap\u00eautica de \u00faltima linha. Al\u00e9m disso, a aus\u00eancia desta tem\u00e1tica nos curr\u00edculos de base dos profissionais de sa\u00fade foi identificada como uma barreira estrutural \u00e0 prescri\u00e7\u00e3o.<\/p>\n

\u201cQuando vemos doentes com d\u00e9cadas de hist\u00f3rico cl\u00ednico a responder de forma positiva, percebemos que estamos perante algo transformador\u201d<\/em>, referiu um dos intervenientes, sublinhando que a can\u00e1bis medicinal pode ser \u201caltamente transformadora, fazendo uma diferen\u00e7a real na qualidade de vida\u201d.<\/p>\n

De salientar a participa\u00e7\u00e3o da empresa farmac\u00eautica e biotecnol\u00f3gica PortoCanna, cliente de refer\u00eancia da INCENTEA neste setor. A PortoCanna esteve representada pelo seu CEO, Amit Edri, e por Tiago Fezas Vital, respons\u00e1vel por Business Development.<\/p>\n

A sua interven\u00e7\u00e3o foi fundamental para analisar a rela\u00e7\u00e3o entre a capacidade instalada em Portugal e a utiliza\u00e7\u00e3o real por parte dos doentes, num mercado onde a discrep\u00e2ncia entre o potencial e o consumo regulado ainda \u00e9 significativa. Enquanto protagonistas no terreno, os representantes da PortoCanna acompanharam a reflex\u00e3o sobre o facto de o setor j\u00e1 ter criado capacidade, mas ainda n\u00e3o ter conseguido \u201ctraduzi-la em escala\u201d.[\/vc_column_text][image_with_animation image_url=”5143″ image_size=”large” max_width=”100%” max_width_mobile=”default” animation_type=”entrance” animation=”None” animation_movement_type=”transform_y” hover_animation=”none” alignment=”center” border_radius=”20px” box_shadow=”none” image_loading=”default”][vc_column_text css=”” text_direction=”default”]Participa\u00e7\u00e3o institucional e setorial<\/strong><\/p>\n

O evento contou com a participa\u00e7\u00e3o de figuras influentes de v\u00e1rias \u00e1reas, incluindo:<\/p>\n

Na \u00e1rea da comunica\u00e7\u00e3o social: Ricardo Flor\u00eancio (Multipublica\u00e7\u00f5es), M.\u00aa Jo\u00e3o Vieira Pinto (Executive Digest) e Laura Ramos (Cannareporter);
\nRepresentantes do setor farmac\u00eautico e regulat\u00f3rio, como Jos\u00e9 Vera Cruz (Ordem dos Farmac\u00eauticos) e F\u00e1tima Carvalho (Associa\u00e7\u00e3o Nacional de Farm\u00e1cias);
\nL\u00edderes industriais e associativos, como Jo\u00e3o Louren\u00e7o (APIC) e Jos\u00e9 Tempero (Tilray).<\/p>\n

O encontro terminou com uma nota de otimismo, refor\u00e7ando que, embora existam barreiras culturais e estruturais a ultrapassar, a can\u00e1bis medicinal deixou de ser apenas um conceito para se afirmar como uma solu\u00e7\u00e3o terap\u00eautica em cont\u00ednua valida\u00e7\u00e3o cl\u00ednica, com um futuro promissor em Portugal.<\/p>\n

Artigo escrito na edi\u00e7\u00e3o de maio da Revista Executive Digest<\/span>[\/vc_column_text][vc_column_text css=”” text_direction=”default”]Saiba Mais<\/strong>
\n\ud83d\udd17Saiba mais sobre a cN\u00c1BIS medicinal em Portugal<\/a>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”5%” left_padding_desktop=”5%” constrain_group_2=”yes” right_padding_desktop=”5%” left_padding_tablet=”0%” constrain_group_4=”yes” right_padding_tablet=”0%” left_padding_phone=”0%” constrain_group_6=”yes” right_padding_phone=”0%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” gradient_type=”default” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][vc_row_inner equal_height=”yes” content_placement=”bottom” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”3\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_col-xs-12″][vc_column_text css=”” text_direction=”default”]\n

Tamb\u00e9m poder\u00e1 ter interesse<\/h2>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”2\/6″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” offset=”vc_hidden-sm vc_hidden-xs”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”center” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/6″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default” delay=”250″ offset=”vc_col-xs-12″][nectar_btn size=”medium” open_new_tab=”true” button_style=”regular” button_color_2=”Accent-Color” solid_text_color_override=”#FFFFFF” icon_family=”none” el_class=”button-blue-bullet” text=”Ver mais” url=”\/pt\/noticias”][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” top_padding=”3%” constrain_group_2=”yes” text_align=”left” row_position=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” pointer_events=”all”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” overflow=”visible” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” enable_animation=”true” animation=”fade-in-from-bottom” animation_easing=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid” column_padding_type=”default” gradient_type=”default”][nectar_post_grid post_type=”post” blog_category=”eventos” blog_starting_category=”all” order=”DESC” orderby=”date” pagination=”none” exclude_current_post=”yes” columns=”3″ columns_tablet=”default” columns_phone=”default” grid_item_spacing=”25px” grid_item_height=”30vh” 3_col_masonry_layout=”default” image_size=”medium” image_loading=”default” animation=”none” animation_stagger=”90″ animation_easing=”default” heading_tag=”default” heading_tag_render=”default” display_categories=”yes” category_functionality=”static” category_position=”overlaid” category_style=”underline” category_display=”default” display_date=”yes” additional_meta_size=”default” 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